During a 2023 survey carried out retail media marketers from North America, it was found that Amazon, Walmart, and Target were the three platforms deemed most important for retail media programs. Two delivery service platforms - Instacart and Gopuff - also made it to the top 10.
Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023
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Other statistics that may interest you Digital retail media advertising in the United States
Overview
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Consumer insights
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Further related statistics
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- Digital channel investments of small companies in the United States 2017
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- Social media marketing strategies used in Poland 2019
- Latin America: marketing channels preferred by consumers 2019
- Social media marketing activities with planned budget increase in Australia 2016
- SMBs - most effective online marketing channels 2014, by vertical
- Digital retail marketing spend worldwide 2015-2020
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- Marketing channels used by small business in the UK 2023
- Media budgets: brand vs. direct response advertising in the U.S. 2016, by channel
- U.S. SMBs: Instagram marketing ROI 2016
- Marketing spending in Spain 2020, by industry
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- Implementation of personalization tactics by retailers worldwide in H1 2018
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- Main factors affecting U.S./Canadian consumers' purchase decision at retail events
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Statistics
- Digital channel investments of small companies in the United States 2017
- U.S. digital marketing spending growth 2014-2019, by segment
- Leading customer retention methods in the U.S. 2015
- U.S. retail marketers spending the most on social media ads 2019, by platform
- Social media marketing strategies used in Poland 2019
- Latin America: marketing channels preferred by consumers 2019
- Social media marketing activities with planned budget increase in Australia 2016
- SMBs - most effective online marketing channels 2014, by vertical
- Digital retail marketing spend worldwide 2015-2020
- Websites and apps used by consumers to find discounts in the Netherlands 2021
- Marketing channels used by small business in the UK 2023
- Media budgets: brand vs. direct response advertising in the U.S. 2016, by channel
- U.S. SMBs: Instagram marketing ROI 2016
- Marketing spending in Spain 2020, by industry
- U.S. SMBs: Twitter marketing adoption 2016
- Implementation of personalization tactics by retailers worldwide in H1 2018
- Sources used by consumers to find discounts in the Netherlands 2021
- Challenges in executing digital marketing strategies worldwide 2019-2020
- Main factors affecting U.S./Canadian consumers' purchase decision at retail events
- Interest in product recommendations in the U.S. 2016, by age
Skai. (April 17, 2023). Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023 [Graph]. In Statista. Retrieved June 06, 2024, from https://www.statista.com/statistics/1237619/retail-digital-platforms-usa/
Skai. "Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023." Chart. April 17, 2023. Statista. Accessed June 06, 2024. https://www.statista.com/statistics/1237619/retail-digital-platforms-usa/
Skai. (2023). Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023. Statista. Statista Inc.. Accessed: June 06, 2024. https://www.statista.com/statistics/1237619/retail-digital-platforms-usa/
Skai. "Level of Importance of Selected Retailers in Retail Media Programs According to Marketers in North America as of April 2023." Statista, Statista Inc., 17 Apr 2023, https://www.statista.com/statistics/1237619/retail-digital-platforms-usa/
Skai, Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023 Statista, https://www.statista.com/statistics/1237619/retail-digital-platforms-usa/ (last visited June 06, 2024)
Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023 [Graph], Skai, April 17, 2023. [Online]. Available: https://www.statista.com/statistics/1237619/retail-digital-platforms-usa/